Scatzy.com is a startup company so in terms of digital marketing I literally had to build almost everything from scratch.
On social media I expanded the reach to a total audience of more than 300 000. The Scatzy business page alone has over 4000 engaged fans. Through continuous community building and promotion efforts in over 300 topically relevant Facebook groups website traffic increased to over 120 000 unique hits in the first 18 months resulting in increasing movies sales and increasing the email subscriber list by 200% (from 1500 to over 4500).
Through our video marketing campaigns we hit over 148 000 views all the while drastically improving PPC advertising efficiency.